CINCINNATI–(BUSINESS WIRE)–Aug 9, 2018–Great American Insurance Group, a leading provider of fixed and fixed-indexed annuities, recently celebrated the completion of its second Live Your Life Great campaign.
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A photo submission for the Live Your Life Great campaign. (Photo: Business Wire)
Great American recently invited its annuity customers to submit photos of what makes their lives great, showcasing the unique experiences that Great Americanâ€™s retirement solutions help make possible. Photo submissions included safari rides with grandchildren, swimming with dolphins, gondola rides in Venice and exploring the Everglades by airboat, among others.
Donna Carrelli, Vice President of Annuity Marketing, shared her thoughts on what it means to see these customer experiences first-hand.
â€śWe appreciate the opportunity to connect with our customers on a personal level and to see whatâ€™s important to them,â€ť said Carrelli. â€śWe take great pride in helping our customers plan for a secure retirement â€“ seeing the experiences we are helping to make possible through our annuity products is incredibly rewarding.â€ť
Carrelli noted how well received last yearâ€™s Live Your Life Great campaign was, and she spoke of the continued participation and success.
â€śThis campaign has been a hit among customers. We were pleased to have received over 500 submissions during last yearâ€™s campaign, and we are thrilled to have topped that this year. The success of this program has enabled us to incorporate these photos into our product materials, giving them a more personal touch that resonates with new customers.â€ť
The annuity operations of Great American Insurance Group (GAIG) offer retirement solutions through the sale of traditional fixed, fixed-indexed and variable-indexed annuities in the retail, broker-dealer, financial institutions, registered investment advisor and education markets. Annuity subsidiaries include Great American Life Insurance Company Â® and Annuity Investors Life Insurance Company Â®. GAIGâ€™s roots go back to 1872 with the founding of its flagship company, Great American Insurance Company. The members of GAIG are subsidiaries of American Financial Group, Inc. (AFG). AFGâ€™s common stock is listed and traded on the New York Stock Exchange under the symbol AFG. AFG is a Fortune 500 Company with assets of $61 billion as of June 30, 2018. Learn more at GAIG.com.
*S&P rating affirmed February 23, 2018. â€śA+â€ť is fifth highest of 21 categories. A.M. Best rating affirmed August 11, 2017.â€śAâ€ť (Excellent) is third highest of 16 categories.
View source version on businesswire.com:https://www.businesswire.com/news/home/20180809005480/en/
CONTACT: For more information about Great Americanâ€™s annuity products:
Donna Carrelli, 513-412-1518
Divisional Vice President, Marketing
Great American Insurance Group â€“ Annuities
Great American Insurance Group Media Contact:
Diane P. Weidner, 513-369-5713
Assistant Vice President, Investor and Media Relations, American Financial Group
KEYWORD: UNITED STATES NORTH AMERICA OHIO
INDUSTRY KEYWORD: SENIORS WOMEN OTHER CONSUMER PROFESSIONAL SERVICES BANKING FINANCE INSURANCE OTHER PROFESSIONAL SERVICES COMMUNICATIONS MARKETING PUBLIC RELATIONS/INVESTOR RELATIONS CONSUMER FAMILY MEN
SOURCE: Great American Insurance Group
Copyright Business Wire 2018.
PUB: 08/09/2018 10:30 AM/DISC: 08/09/2018 10:30 AM